Bryn Mawr Winery
Branding & design
Digital email strategy
Copywriting & storytelling
about this project
This project was particularly exciting because the client allowed us to update their branding style and create a whole new holiday campaign.
*This campaign/project was created during my time at Limerent as part of a collaborative effort. All strategies, designs, and materials were developed in partnership with the Limerent team.
We set up a photoshoot to capture their wine packages without a heavy holiday theme focus. Typically for holiday campaigns, they are centered around a Christmas vibe, so we had to come up with a classy, yet holiday "adjacent" theme.
From there, we created their first holiday catalog along with a list of emails that went out throughout the season. Each email was purposefully designed to highlight specific packages and their aligned photography.
